The Brand

Founded in 906, New Balance is a global leader in athletic footwear and apparel, known for its commitment to quality and innovation. With a focus on performance and style, New Balance continuously strives to create products that elevate athletes to their best. Our dedication to craftsmanship and community engagement sets us apart, making New Balance a trusted name for athletes around the world.

Our Role

Gedeon Group is the official distributor of New Balance in Kenya, Ghana and Nigeria

Locations

Kenya

Ghana

Nigeria