The Brand

Since 1871, Zimmerli of Switzerland has had one mission: to produce the finest underwear in the world. To this day, the brand has lived up to its promise, producing knitwear and woven goods using only the highest quality natural fibers. The elaborate cuts and meticulous attention to detail deliver the perfect fit, unmatched feel, and exceptional comfort is delivered.

Our Role

Gedeon Group has a long-standing history with Zimmerli of Switzerland, as an exclusive agent in the MENA region since 1964. It is one of the first brands represented and remains one of the most prestigious brands in our portfolio. Gedeon Group has opened several mono-brand and Shop-in-Shop corners for Zimmerli of Switzerland across the MENA region.

Locations